ONAR Holding Corp. (OTCQB: ONAR) has announced the appointment of Scott Kauffman, the former Chairman and CEO of MDC Partners, as the new Chairman of its Board of Directors. This strategic decision underscores ONAR’s commitment to scaling its marketing technology platform for mid-sized brands and broadening its global agency network through both organic growth and acquisitions. Kauffman’s extensive experience in marketing, media, and digital innovation, including his leadership in MDC’s merger with Stagwell Inc. (NASDAQ: STGW), positions him as a key figure in ONAR’s next phase of development.

The appointment of Kauffman is a clear signal of ONAR’s ambitious plans to strengthen its position in the marketing technology sector. With over 30 years of leadership experience, Kauffman’s expertise is expected to play a pivotal role in guiding ONAR’s strategy, particularly in leveraging mergers and acquisitions to expand its footprint. The company’s focus on integrating AI-driven approaches to deliver unparalleled marketing services aligns with Kauffman’s background in driving innovation and growth in the marketing and media industries.

ONAR’s mission to power revenue growth through its integrated marketing services is further supported by its technology incubator, ONAR Labs, which is dedicated to developing cutting-edge marketing technology solutions. The company’s proactive search for agencies to acquire and integrate into its network highlights its aggressive growth strategy. Kauffman’s leadership is anticipated to accelerate these efforts, enhancing ONAR’s ability to serve middle-market and growth-stage companies effectively.

For more details on ONAR’s strategic direction and Kauffman’s role, interested parties can view the full interview here. Additional information about ONAR and its services is available on the company’s website, www.onar.com.

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