Trump Media & Technology Group Corp. (NASDAQ: DJT) has announced its third cryptocurrency exchange-traded fund (ETF) filing this year, titled the ‘Truth Social Blue Chip Crypto ETF’. This ETF is composed of 70% bitcoin, with the remainder allocated to ether, Solana, Cronos, and XRP. This strategic move highlights the company’s deepening commitment to the digital asset space, following the launch of a Trump-branded memecoin and a USD1 stablecoin backed by Treasuries, alongside a significant $2.5 billion bitcoin reserve.

The filing has sparked a mix of anticipation and criticism. Supporters view it as a bold step towards integrating cryptocurrency into mainstream financial products, leveraging the growing interest in digital assets. However, detractors raise ethical concerns, pointing to the potential conflicts of interest arising from Donald Trump’s political influence and his financial stake in the company. These concerns underscore the delicate balance between advancing financial innovation and navigating the ethical implications of such ventures.

As of the close of trading on July 9, 2025, Trump Media & Technology Group’s stock (NASDAQ: DJT) was observed at $32.16, marking a decrease of $0.94 (2.84%). The stock experienced fluctuations throughout the day, with highs and lows ranging between $33.97 and $31.75, on a trading volume of 12.3 million shares. This activity reflects the market’s reactive stance to the company’s latest financial maneuvers and the broader discourse surrounding the integration of cryptocurrency in traditional investment vehicles.

The company’s aggressive push into digital assets, including this latest ETF filing, signals a strategic pivot towards diversifying its portfolio beyond its initial focus on social media and digital video products. This evolution mirrors the broader trend of traditional media and technology companies exploring the potential of blockchain and cryptocurrency to redefine financial and digital landscapes.

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